Wild Ma-Gässli
BRUTAL.
DIGITAL.
SWISS-
MADE.
DIGITAL.
SWISS-
MADE.
+
+
WE MAKE BULLET-PROOF DIGITAL PRODUCT CONCEPTS
FOR YOUR COMPANY
WHAT WE DO
We are Wild Ma-Gässli, a digital product
design team from Basel, Switzerland.
We create engaging user experiences for corporations and startups, financial and tech companies.
We distil emotions out of stories. Our background in graphic design and computer science helps finding distinctive approaches to customer problems.
We hear, structure and bring ideas to life.
We create engaging user experiences for corporations and startups, financial and tech companies.
We distil emotions out of stories. Our background in graphic design and computer science helps finding distinctive approaches to customer problems.
We hear, structure and bring ideas to life.
HOW WE DO
We collaborate with your team to understand
what the desired product value is. We do an extensive market research to learn from your
potential competition and propose the direction that will enable you to connect the users
and market to your business perspective.
PART 01. RESEARCH
We translate business needs into tangible
solutions and design seamless user experiences that are ready to be verified against the
market.
PART 02. PROTOTYPE
We test prototypes with real users to gain a
deeper understanding of user behaviour and identify potential problems. We listen to the
feedback and propose improvements to be made.
PART 03. ITERATE
WHAT WE DO NOT DO
We do not work with people who do not believe
in their products and do not have resources to make them real. We want to be proud of our
work.
We work with teams that know what they want but lack experience in the field of UX that we help to fulfill.
We profess the no-bullshit approach.
We reserve our right to say no.
We work with teams that know what they want but lack experience in the field of UX that we help to fulfill.
We profess the no-bullshit approach.
We reserve our right to say no.
FACTS
Every idea that we work on becomes part of
our experience. This experience becomes part of your future product. We call this the world
creative cycle.
In his book Outliers, Malcolm Gladwell
popularised the idea that it requires 10,000 hours of dedicated work to possess what is
considered a world-class skill in something.
40,000+
hours of combined working experience
5 years
working together
10
laptops changed
WHO WE ARE
KNOW-HOW
Do you really know your customer? 12 years
ago, when I was working on my first ever product - a fleet management system that had a very
narrow and specific niche of customers...
Ideas are a dime a dozen. It always seemed to
me like an obvious truth and yet many people still believe in miracles. Every once in a
while I get an email or a message on LinkedIn...
The 4 sacrifices of a GO(o)D product
manager.
If I just wanted to complain, I'd have already written such a post about some of the products that I use on a daily basis that their...
If I just wanted to complain, I'd have already written such a post about some of the products that I use on a daily basis that their...
How to burn yourself out. 100% results
guaranteed. During my exchange year in Milan, I took a marketing course taught by the
brilliant Antonio
Ghezzi...
If you reached this section then you
certainly deserve a round of applause. This means that you have already completed the most
complex part of product development...
OUR OFFER
ONE-OFF
FOR SIMPLE PRODUCTS
SUB-
SCRIPTION
SCRIPTION
FOR CONTINUOUS SUPPORT
I DON't KNOW WHAT I WANT
0 CHF
STOP
WAITING.
IT'S TIME FOR THE NEXT MOVE.
LET'S CREATE A UNIQUE EXPERIENCE TOGETHER.
IT'S TIME FOR THE NEXT MOVE.
LET'S CREATE A UNIQUE EXPERIENCE TOGETHER.
© 2021 Wild Ma-Gässli