We distil emotions out of stories and bring ideas to life.
We are Wild Ma-Gässli, a digital product design agency from Basel, Switzerland. We create engaging user experiences for corporations and startups, financial and tech companies.
Our background in graphic design and computer science helps finding distinctive approaches to customer problems. We hear, structure and bring ideas to life.
We profess the no-bullshit approach. We work with teams that know what they want but lack experience in the field of UX that we help to fulfill.
We make bullet-proof digital product concepts for your company
Three steps to a bulletproof product
Research
We collaborate with your team to understand the desired product value. We do extensive market research to learn from your potential competition and propose the direction that connects users and market to your business perspective.
Prototype
We translate business needs into tangible solutions and design seamless user experiences that are ready to be verified against the market. Clickable, testable, real.
Deliver
We test prototypes with real users, gain deeper understanding of user behaviour, identify potential problems, listen to feedback and iterate until it's bulletproof.
Hours of combined working experience
Years in the market
Projects delivered
Laptops changed
“Every idea that we work on becomes part of our experience. This experience becomes part of your future product. We call this the world creative cycle.”